Susan Bradley is a seasoned entrepreneur who specialises in helping eCommerce store owners get more traffic to their site and sales from their stores with her Inner Circle membership.

In this episode of the HerBusiness podcast, Suzi and Susan dive into the strategic approach to business growth, the power of email marketing, and the importance of tracking key metrics.

Whether you're an e-commerce store owner or running a different type of business, this episode is packed with valuable insights to help you scale your business.

Key Takeaways You Can Expect:

-> Learn about the strategic approach to business growth and the importance of marketing and attracting traffic.

-> Discover the power of email marketing in driving sales and how to set realistic goals for your campaigns.

-> Understand the significance of tracking and measuring key metrics for business growth.

-> Gain insights on increasing website conversion rates and getting visitors to return for higher sales potential.

-> Learn about the importance of doing what you love every day and how it contributes to business success.

-> Understand the value of personal connections and market research in understanding your clients and their struggles.

We love this quote from Susan:

"Metrics are the key to understanding the health and progress of your business. They provide valuable insights into your audience reach, website traffic, and conversion rates, allowing you to make informed decisions and focus on what truly matters for growth." 

Mentioned in This Episode:

-> Social Sales Girls

-> The eCommerce Roadmap Podcast

Community is everything. As humans we thrive in the right communities. Perhaps you’ve experience this.

A church.
A sports team.
A choir.
A family.

When we can ‘find our tribe’ we thrive.

In this episode, we're joined by Shanna Bresnahan, an expert in community building and business growth. Shanna shares her insights on the key elements of community building, including cause, culture, and communication.

She provides practical strategies for building authentic connections, establishing a supportive culture, and effectively communicating with your community .

Listen to Discover:

-> Why community building is not just about scheduling posts and finding the right images. It's about getting people to speak to us and connecting them with each other .

-> How defining a common cause is crucial in bringing people together and driving engagement in a community .

-> Establishing a strong community culture with defined beliefs and values is essential for a thriving community. But, how do you do that?

-> Effective communication techniques are key to fostering connection and facilitating meaningful interactions within a community.

-> How a thriving community can have a significant impact on business growth, trust-building, and customer loyalty .

What being proactive in community management, rather than constantly reacting, can lead to — hint: a more successful and engaged community .

Why the value of a community lies in the connections and collaborations between its members.

Enjoy this episode of the HerBusiness podcast.

"Building a thriving community is not just about scheduling posts and finding the right images. It's about getting people to speak to us and connecting them with each other. That's the gold in our community" 

Start cultivating your community today and see the positive impact it can have on your business.

And, join our HerBusiness Network community for ongoing support and like-minded connections which mean you never feel like you’re growing your business on your one.

Mentioned in This Episode:

-> Join the HerBusiness Network

-> Sample Room