Kate Morris founder of eCommerce success story, Adore Beauty, gives valuable advice on the world of e-commerce, a world that she has seen change drastically throughout the years of the internet. She discusses the many challenges of starting up as an online retailer — and how to overcome them — and offers important online retail marketing tips and tricks.

In this herBusiness podcast, Abigail Forsyth, founder of KeepCup discusses how she came up with an idea that turned into an internationally-sold and award-winning product known for it’s design and environmental benefits. She discusses the benefits of starting a business with a purpose, the importance of creativity, and the role that confidence and risk-taking have played in her success.